Protecting Your Business: Why Cybersecurity is a Cornerstone of Continuity Planning

Oct 4, 2023
Ellen Cibula
Imagine waking up one day to find your entire business paralyzed. Your sensitive data was stolen, and your hard-earned reputation is in ruins. Sounds like a nightmare, right? Unfortunately, this is a harsh reality many businesses face today.

Because technology drives our every move, cyberattacks have become a menacing force that can strike at any moment. The FBI Internet Crime Complaint Center received 800,944 complaints in 2022 for a $10.3 Billion USD loss. According to Statista, 68% of organizations in the United States experienced a ransomware attack and paid the ransom.

But let me tell you a secret – protecting your business in the digital realm goes beyond firewalls and antivirus software. You must ensure the continuity of your operations. This continuity will safeguard your assets and build trust with your customers.

Why Cybersecurity Is Crucial for Continuity Planning

Cybersecurity is a cornerstone for business continuity planning. It shields your business from the ever-looming dangers of the digital world. Hackers, cybercriminals, and malicious actors seek to exploit your systems' weaknesses.

Without a strong cybersecurity strategy, your business becomes a sitting duck. You are vulnerable to data breaches, ransomware attacks, and other devastating cyber incidents. 

Focus on cybersecurity to safeguard your critical assets. This ensures the uninterrupted continuity of your operations. Investing in cybersecurity gives you resilience, trust, and peace of mind.

Create Your BC Plan

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Cybersecurity Strategies for Business Continuity

To ensure business continuity, you must put in place effective cybersecurity strategies. The current threats call for proactive measures to protect your sensitive data. These measures will help maintain seamless operations.  

Employee Awareness and Training

Educating your staff on best practices can reduce the risk of human errors that can lead to security breaches. These best practices include:

  • strong password management
  • detecting phishing attempts
  • multi-factor authentication

Vulnerability Assessments and Penetration Testing

Performing penetration testing and regular vulnerability assessments can identify weaknesses in your systems. By finding these weaknesses, you can patch them before malicious actors exploit them. 

Defense-in-Depth Approach

You can strengthen your infrastructure by embracing a defense-in-depth approach. You can do this by having multi-layered security measures, such as:

  • firewalls
  • encryption
  • zero-trust architecture
  • intrusion detection systems

Incident Response Plan

You need to have a robust incident response plan in place. This plan ensures that your team can swiftly and effectively respond to a cyber incident. A quick response minimizes the damage and downtime. Update this plan regularly. New threats will emerge, and your organization's cybersecurity needs will evolve. 

An incident response plan should include these procedures:

  • Reporting a security incident.
  • Identifying the cause of an incident.
  • Recovery from an attack.
  • Identifying which data, systems, or applications were affected by the incident.

Train your team on how to put in place the plan in the event of a security incident.

Using these cybersecurity strategies helps you fortify your business's resilience. This ensures that any disruptions caused by cyber threats are swiftly addressed. This allows you to continue serving your customers and maintaining business continuity.

Steps to Protect Your Business

cybersecurity checklist check mark

Because cyber threats are constantly evolving, you must protect your business. Implementing effective cybersecurity measures can safeguard your sensitive data and ensure smooth operations. 

Here are two steps to protect your business from potential cyberattacks.

1. Focus on employee awareness and training

  • Educate your staff on best practices. These practices are creating strong passwords, using multi-factor authentication, and detecting phishing attempts.
  • Promote a culture of cybersecurity awareness. Ensure staff understand how to help maintain a secure environment.
  • Conduct regular training sessions. This keeps everyone updated on the latest cybersecurity threats and preventive measures.

2. Fortify your IT infrastructure

  • Use multi-layered security measures to create a strong defense against cyber threats. These measures include firewalls, encryption, and intrusion detection systems.
  • Invest in good antivirus software. Antivirus software is an essential tool to combat cyber attacks. This tool scans your computer systems for malicious software. It then removes it before it can do any damage.
  • Use zero-trust architecture. A zero-trust architecture is a security approach that assumes that all users are malicious. Users must be constantly monitored. It uses access control, authentication, and encryption to restrict network access.
  • Set up a backup system. Back up your data regularly. If you have a ransomware attack or other data breach, you can restore files quickly instead of starting from scratch.
  • Perform regular pen testing and vulnerability assessments. These can identify and address any weaknesses in your systems.
  • Keep your software and systems up to date with the latest security updates and patches. This will help remove vulnerabilities from your systems.

With these steps, you can significantly reduce the risk of cyberattacks. This will protect your business from potential threats. Don't wait until it's too late — take action now to secure your business and ensure its continuity.

Costs of Cybersecurity

Many businesses may hesitate to put in cybersecurity measures. They are concerned about costs and resource allocation. But, the potential consequences of a cyberattack far outweigh the investment required to install effective cybersecurity measures.

The financial costs of a data breach can be staggering. 

An IBM and the Ponemon Institute study found that the average cost of a breach in 2022 in the United States is $9.44 million. The global average is USD 4.35 million, a record high. The average cost per compromised record is $164, a seven-year high. These costs include data loss, legal fees, and regulatory fines.

These costs do not include the disruption to your business operations and the loss of customer trust.

According to Statista, businesses spend an average of 12% of their IT budgets on cybersecurity. This is an average, and several factors affect these numbers:

  • the size of your business and your IT budget
  • the industry you operate in
  • how much data you handle
  • the sensitivity of the data you handle

The average for small businesses is 8%, while large enterprises spend around 20%. Cybersecurity can be expensive if you are a small business with limited resources. But if you do not pay for cybersecurity upfront, you will pay for it later.


Cybersecurity is not a cost—it's an investment. It can be expensive, but it's also necessary for business survival today. A data breach's financial cost can devastate your bottom line. It also affects your reputation and trust with customers. If you want your company to survive, invest in cybersecurity today! Preparis is here to help you.

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